Samsung DA

Ten Years, One Fridge

Global TVC

If a fridge will be used by you and your family for more than a decade, how much food will it experience? Here is a TV commercial to enlighten you – a spot to launch the new Samsung RT6000 refrigerator with Digital Inverter Technology for Samsung DA Global.

Stills from the film:

Client: Samsung DA Global

Agency: Leo Burnett New York

Chief Creative Officer: Jay Benjamin

Executive Creative Director: Kieran Antill, Michael Canning

Senior Art Director: André Gidoin

Copywriter: Skyler Dobin

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